Asheville police are actively seeking the public's assistance in identifying a suspect responsible for an armed robbery that occurred at a local business. The incident took place on Saturday, October 24, just after 10:00 p.m., in the 400 block of Haywood Road. According to law enforcement reports, the suspect entered the establishment and approached the checkout counter with items. At that point, he produced a firearm and demanded money from the victim. Investigators have released details regarding the suspect's appearance to aid in the identification process. He is described as a Black man with a beard. At the time of the robbery, he was wearing a blue hoodie featuring a Spider-Man face on the front, with the text "Friendly Neighborhood Crime Watch" visible on the garment. A surveillance photograph provided by the Asheville Police Department shows the individual in the distinctive apparel. Authorities are urging anyone who recognizes the suspect or has information regarding the crime to come forward. The Asheville Police Department is accepting tips through multiple channels. The public can contact the department directly at 828-252-1110. Additionally, anonymous tips may be submitted via the TIP2APD smartphone application, which can be found by searching "Asheville PD" in the app store. Alternatively, individuals can text TIP2APD to 847411. Police emphasize the importance of community cooperation in solving this case and identifying the individual responsible for the armed robbery.